Aïshti Opens Four News Stores at Beirut City Center mall


Aïshti has unveiled four boutiques in Lebanon’s newest shopping emporium: Beirut City Center in Hazmieh. The four new stores include Aïzone, Diesel, Brooks Brothers and True Religion.

Although True Religion and Brooks Brothers have long been available at Aïshti and Aïzone stores, this marks the two American brands’ first ever stand-alone stores in Lebanon. The True Religion and Brooks Brothers stores each measure 140 square meters, and both carry the entire collections for men and women.

The 170-square-meter Diesel store is the second such boutique in Lebanon – the first one was opened by Aïshti in 2005 and is located in Downtown Beirut. The boutique offers men’s and women’s fashions, including the famed jeans styles that have become synonymous with the Diesel brand.

The dynamic new Aïzone store was designed by Italian architect Marco Constanzi, who’s responsible for the casual, easy feel of all Aïzone boutiques. Covering 400 square meters, this newest Aïzone space carries the famed brands that have come to be associated with the Aïzone name, including Dsquared, Tory Burch, Marc by Marc Jacobs, Seven For All Mankind, Citizens of Humanity, Camper, New Balance, Napapijri and many more.

For more on Aishti, check out their blog: aishtiblog.com, we totally love it!