Indian designer Ritu Kumar launches a video campaign for Fall/Winter 2015


Ritu Kumar has announced the launch of the new video campaign for Fall Winter 2015 titled the #BigBrightFamilyWedding.

With the stunning Sujan Singh Palace in Jaipur as the backdrop, the videos feature Pooja Mor (Recently created a sensation on international ramps in Paris & New York) as the blushing bride, Vidyun Singh (ace fashion choreographer) as the melodramatic mother of the bride, Simar Duggal (India’s earliest supermodels) as the doting mother of the groom, and Mariette Valsan (a bright new face on fashion ramps) as the young sister, the stories bring alive the vibrance and grandeur of a ‘Ritu Kumar’ style wedding.

Check out the amazing videos on the below links:

Mehendi Ceremony

Churra Ceremony

Sangeet Ceremony

The Ritu Kumar boutique at BurJuman Centre in Dubai is stocked with all three lines from the brand namely Ri Ritu Kumar (Indian festive and occasion wear), Ritu Kumar (Classic ethnic wear) and Label Ritu Kumar (Global contemporary fashion clothing).