New by Eucerin: Cleansing that lets your skin breathe


There is hardly anything more energizing and liberating than taking a deep breath of fresh air. A largely unnoticed breathing activity is via our skin that helps in supplying us with oxygen for health and beauty.

The skin scientists at Eucerin® have a deep understanding of skin’s physiology and what it takes for its various functions to perform at their very best. The skin breathes better and absorbs more nutrients from subsequent skin care products, if it is well cleansed. Skin that cannot breathe properly and draws O2 mainly from the inside, is less oxygenated – possibly resulting in a slowing down of cell regeneration and a less radiant and healthy looking skin.

Based on this knowledge, Eucerin® has created a new and innovative facial cleansing product that fosters the skin’s natural breathing. Eucerin® DermatoCLEAN 3 in 1 Micellar Cleansing Fluid combines latest research with sensual textures – for healthy looking skin. The product offers a gentle and effective cleansing that removes eye make-up in one single step to let your skin breathe.

Eucerin®’s new skin cleansing formula – more than a pure necessity
Dust, makeup, perspiration and oil burden the skin day in, day out, accumulating to a veritable film that sometimes feels as if we were wearing a mask. “Proper cleansing is the first essential step to maintaining healthy and radiant skin. It is an integral part of our daily care routine. In fact, cleansing is equally important to caring. One does not work without the other,” said Dr. Andrea Schölermann, Medical Affairs Beiersdorf.

Eucerin® DermatoCLEAN 3 in 1 Micellar Cleansing Fluid is a convenient facial cleanser, eye make-up remover and toner in one product. It cleanses skin effectively from dirt, make-up and sebum, removes water-soluble eye make-up and clears the skin while maintaining skin’s natural moisture level.

By allowing the skin to breathe better, cleansing encourages the natural regeneration process and prepares the skin optimally for the subsequent care. In the morning, cleansing serves as a powerful wake-up call. It removes nightly leftovers, refreshes and vitalises the skin and the senses. In the evening, cleansing is all about “me time”. Tensions melt away, while we take off the day in a gentle, pampering gesture. And as we relax, so does our skin.

Let your skin take a deep breath! Eucerin® DermatoCLEAN 3 in 1 Micellar Cleansing Fluid caters to skin’s every need and meets the expectations of today’s discerning women. To assure the highest level of compatibility for every skin type the product is free of fragrance, alcohol, colorants and anionic surfactants and have been tested on sensitive skin. Clinical and ophtalmological studies prove that the produt has a very good compatibility on sensitive facial skin and sensitive eye area and is suitable for contact lens wearers.

For Eucerin® DermatoCLEAN 3 in 1 Micellar Cleansing Fluid skin care experts at Eucerin® have sourced only the best ingredients supported by the latest in research. At the core of the new formula lies a new and innovative combination of very effective cleansing and skin care agents that set the ideal foundation for healthy looking, radiant skin:

The extra mild APG Complex (Alkylpolyglucoside). It cleanses optimally with nature-derived Glucoside surfactants, removes “everything that isn’t you” very effectively while being utterly mild and highly tolerable even for sensitive skin.

Nature-identical actives Gluco-Glycerol and Hyaluronic Acid are talented humectants known for their ability to effectively maintain the ideal moisture level which fosters the skin’s natural breathing process – for fresh and vitalised skin that can breathe better!

The Eucerin® DermatoCLEAN 3 in 1 Micellar Cleansing Fluid is available in leading pharmacies for AED 66.