Byblos Bank Launches AkramApp


Byblos Bank announced the introduction of AkramApp, a mobile application available on App and Android stores, offering maximum convenience to its cardholders enrolled in Akram Program, the most generous card loyalty program in Lebanon.

AkramApp is a special payment gateway through which Byblos Bank credit card cardholders can access CMO, a card mobile payment platform, to make purchases and order deliveries from a select number of merchants in Lebanon. It also allows customers to transfer and receive funds between the Bank’s accounts and entertain themselves with “Scratch and Score” to accumulate additional Points/Miles. In addition to the convenience and time-saving opportunities provided to Byblos Bank’s customers, AkramApp is also accompanied with the benefits of Akram Program, such as doubling Points/Miles when purchasing from a network of strategic merchants and benefiting from the Bank’s rewarding offers.

According to Georges Fares, Head of Cards, Accounts and Bancassurance at Byblos Bank Group, “AkramApp is another offer that falls within the Bank’s strategy to combine innovative high-tech solutions with industry expertise in order to introduce world-class services in retail banking and meet our clients’ expectations. We are confident customers will appreciate AkramApp because it is user-friendly, rewarding and provides convenience.”

AkramApp will allow customers to profit from Byblos Bank’s competitive offers within Akram Program. Thousands of the Bank’s customers have already benefited from their accumulated Points/Miles to visit prime travel destinations, all booked and arranged by the Byblos Bank Customer Service that works around the clock.

During this summer’s high season, Byblos Bank is offering “Fly to Italy”, a new program provided with Visa that allows cardholders to fly to Italy by redeeming only 29,000 Points/Miles.