On April 11, Mango introduced the new SS13 collection with a bang at its branch in Le Mall Sin El Fil, bringing out, as promised, the ‘fashionistas’ in every one of the fashion insiders who attended.
The fashion workshop was attended by fashion and lifestyle media, fashion bloggers and top Mango customers, and was hosted by fashion stylist Sevine Samadi who presented the latest Spring/Summer 2013 trends.
Monochromatic black and white outfits play a starring role this summer season, with red as the color of attraction and a wide variety of neutral and pastel tones, dusty pinks combined with whites and chambré blues. Sevine gave all the invitees tips on how to use these different colors and cuts, from sarouel trousers to sheer dresses, and create vibrant and coveted outfits.
After the presentation, a styling competition took place where invitees were divided into different groups and were each given static mannequins to style them in their own way, using the latest Mango SS13 collection. Judges were selected to choose the most stylish outfit, and the winner was given the opportunity to display the winning outfit in a special corner in store. Among the deliberating judges were Azadea’s Country Manager Aline Chabenne, Mango’s brand manager Raya Takieddine and Sevine Samadi.
Furthermore, each of the invitees were given special gifts, souvenir photos, as wells as a certificate for their participation in Mango’s memorable fashion workshop.
Our fashion editor participated in the workshop and has one recommendation for all our readers: “It’s time to checkout Mango’s SS13 collection; it is not only fashionable but also practical and can easily fit any wardrobe.”
